The 14,400-acre Hollister Ranch remains a cattle
ranch carrying on a 200+ year tradition of sensitive agriculture.
When fully built out, 98% of the Ranch (over 14,000 acres) will
continue to be devoted to cattle grazing. The vast amount of open
space that results from the cattle operation renders, what in effect
is, a wildlife preserve. The prohibition of hunting and motorcycles
has resulted in a healthy diversification of flora and fauna native
to the area. The Hollister Ranch Conservancy oversees the health
of the biosystems found at the Ranch.
Jeff Kruthers is an appointee to a Hollister Ranch organization
tasked with reinforcing and correcting perceptions of what the Hollister
Ranch is all about. One of Jeff’s assignments was to develop the
brochure below that explains the efforts of The Hollister Ranch
Owners’ Association to protect and preserve the natural coastal
environment that has all but vanished from the remainder of the
coastline of Southern California. All photographs were made by Wendie
and Jeff Kruthers.